Campaign Management for Organized Sponsorships

February 19, 2026 · Features

Group sponsors into campaigns for time-limited promotions, seasonal deals, or special event sponsorships.

Sometimes sponsorships aren't ongoing—they're tied to specific events, seasons, or promotional periods. Campaign management lets you organize these time-bound partnerships efficiently.

Create a campaign like "Summer Gaming Marathon" or "Holiday Charity Stream," assign relevant sponsors to it, and set start and end dates. When the campaign period arrives, those sponsors become active. When it ends, they automatically wind down.

This is particularly useful for streamers who run special events with dedicated sponsors. A tournament might have its own set of partners who are only relevant for that specific broadcast series.

Campaigns also make reporting easier. At the end of a campaign, you can pull impression data specifically for that period and share it with the participating sponsors. It's a clean way to demonstrate the value of event-specific sponsorship.

Tags: campaigns, events, seasonal, organization